Richardson Richardson

Richardson has deep and long relationships with global clients across all major business sectors. We have delivered our sales training solutions in over 21 languages including the following:

 

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Addressing Cultural Sales Issues

We adapt our training to address the cultural nuances of selling in different cultures in four ways.

  1. Our sales methodology (models and skills) is readily adaptable because it is “customer need” focused.
  2. We customise the materials and role plays to reflect the selling situations of other countries and also to portray the cultural differences.
  3. Our trainers are local and have experience working in their regions.
  4. We have trained in 63 countries over the last 20 years!!